Welcome to Ecommerce Marketing Master
At Last, You’ll Have A Step-By-Step Process & All The Tools You Need to Make More Sales & Profit From Your Ecommerce Store
Every day, more and more people are shopping online.
According to research from eMarketer, ecommerce sales nearly doubled from 2008 to 2014…
And they’re on pace to nearly double again by 2019.
Companies Need Ecommerce Marketing Specialists
What’s the one thing that separates a successful ecommerce company…
From an unsuccessful one?
Of course it’s important to offer high-quality products and provide top-notch customer service.
But those things, by themselves, aren’t enough.
After all, you could offer the best product in the world…
But if nobody knows it exists…
If nobody knows how great it is…
Then nobody is going to buy your amazing product.
That’s why the #1 thing that separates successful ecommerce stores from unsuccessful ones is great marketing.
In your gut, you probably know this is true.
Knowing exactly how to get your products in front of the right people… Persuading those people to buy… And maximizing the value of each and every transaction…
(Over and over again…)
…is the key to ecommerce success.
That’s why we created the Ecommerce Marketing Masterclass & Certification program.
This program will teach you absolutely everything you need to optimize any ecommerce store to generate more sales & profit.
You’ll know how to optimize an ecommerce website, how to generate ecommerce traffic, how to write ecommerce emails, and much more.
What You’ll Learn In Ecommerce Marketing Master
The Architecture Of A Successful Ecommerce Store
Discover the 8 critical elements of a profitable ecommerce store and learn exactly how to write and format each page to effectively communicate your brand story & value.
The Most Effective Tools, Widgets, & Services
Learn the exact third-party tools you should be using, from the best help desk to the most effective reviews widget. You’ll even discover one little-known tool that can create an immediate 12-25% increase in your average order value.
The Ecommerce Content Amplification System
Build a strong relationship with your community and get people coming back to your website on a regular basis by using our 4-step content amplification process.
Maximize Sales With eCommerce Email Automation
Get our top 5 tips for creating highly profitable email automation sequences, and discover how to use a “discount ladder” to maximize sales & revenue.
What Are You Getting Inside
In this 4-hour course you’ll learn everything you need to know about how to make more sales and profit from your ecommerce store.
Module 1: The Ecommerce Ecosystem
- Lesson 1 – What to Expect From This Course
- Lesson 2 – The State of Ecommerce
- Lesson 3 – Mobile Commerce: We’ve Gone Touch
- Lesson 4 – Understanding the Ecommerce Ecosystem
- Lesson 5 – Technology Stack: Ecommerce Platform
- Lesson 6 – Switching Ecommerce Platforms
- Lesson 7 – Technology Stack: Email Service Providers
- Lesson 8 – Technology Stack: Help Desk
- Lesson 9 – Technology Stack: Live Chat, Video and Other
- Lesson 10 – Analytics & Tracking
- Lesson 11 – Your Mission, Story & Purpose
Module 2: Core Store Architecture
- Lesson 1 – What is the Core Store Architecture?
- Lesson 2 – Key Content Assets
- Lesson 3 – More Information Pages
- Lesson 4 – The Post-Opt-In Thank You Video
- Lesson 5 – The Home Page
- Lesson 6 – A Deep Dive On More Information Pages
Module 3: Get More From Your Store
- Lesson 1 – How to Get More From Your Store
- Lesson 2 – Proven Winners: Header
- Lesson 3 – Proven Winners: Footer
- Lesson 4 – Proven Winners: Home Page
- Lesson 5 – Proven Winners: Category/Store Pages
- Lesson 6 – Proven Winners: Product Details
- Lesson 7 – Proven Winners: Shopping Cart & Checkout
- Lesson 8 – 3rd Party Applications & Plugins
- Lesson 9 – Social Selling
Module 4: Email Automation Sequences
- Lesson 1 – What Are Email Automation Sequences?
- Lesson 2 – The Pre-Purchase Email Sequence
- Lesson 3 – The Cart Abandonment Email Sequence
- Lesson 4 – The Post Purchase Email Sequence (Part 1)
- Lesson 5 – The Post Purchase Email Sequence (Part 2)
- Lesson 6 – Refining Your Customer Service
- Lesson 7 – Adding Package Inserts
Module 5: Content Amplification & List Nurturing
- Lesson 1 – What is Content Amplification & List Nurture?
- Lesson 2 – Creating Content for Amplification
- Lesson 3 – Content Optimization
- Lesson 4 – Syndicating Content
- Lesson 5 – Content Optimization
- Lesson 6 – Creating Content Engagement
What You’ll Get:
When you enroll today, you’ll receive instant access to:
- The Ecommerce Marketing Mastery Course
- 5 Core Modules
- 40 Video Lessons
- 7 Handouts (5 worksheets and 2 flowcharts)
- 5 Quizzes (one for each module)
Plus, upon successful completing of the course and all exams you will also receive:
- A badge designating you as a Certified Ecommerce Marketing Specialist that can be hosted on your website, email signature and LinkedIn profile
- A digital, printable certificate suitable for framing
- Status and recognition as a Certified Ecommerce Marketing Specialist
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