Welcome to Advanced Strategy Bundle
CORE Discovery Is A Simple Way To Help Any Business Understand, Prioritize And Focus On A Clear Vision And A Plan To Help Them Achieve Their Goals.
- Client strategy session videos
- 4 New exercises
- Discovery templates
- Exclusive Q&A webinar
- Lifetime updates
Why do you need a discovery session?
When a client approaches you for a design project, you jump straight into the work. Deep into the project, you realize what many of us in the industry have experienced—endless rounds of revisions and loss of control in your process.
You have to learn what’s important to your clients.
Your client is coming to you not because they want something designed, but because they need a problem solved. Asking the right questions will guide you to the answer, and give your client the chance to share their goals and expectations.
This is where CORE Discovery steps in.
CORE Discovery is a collection of 6 key exercises designed for you and your clients to get aligned on the vision. It empowers you to hold discovery sessions that will turn you into an unparalleled strategic leader and valued partner to your clients.
What’s Included In Advanced Strategy Bundle
Ask questions that lead to solutions
Find out what problem your clients need to solve and what’s important to them and their business. Determine the customer profiles, brand attributes, and establish the creative brief.
From “order-taker” to strategic leader
You’re not just a designer. You can move the discovery sessions along smoothly and efficiently to land on the client’s vision. You’ll help them exceed their goals and clearly provide a plan of action.
Find their X-factor
Help clients see why their brand is different and not just another “I do that, too” company. Using the insights from the discovery session, you’ll be able to create designs that are unique and exciting.
Turn strategy sessions into a service
The discovery meeting is an essential and necessary step to architecting a brand. It’s what sets the course for everything to come. You’ll quickly learn that this is the most valuable asset to your process, and that you can charge for a discovery session before you charge for the deliverables.
The Advanced Strategy Bundle
CORE Discovery is a classic, but it’s just the start. With the Advanced Strategy Bundle, you get an additional 23 Pro call videos discussing the material in greater detail.
- CORE Discovery Strategy Kit ($489)
- Advanced Strategy ($325)
- 23 Pro Group calls about:
- Selling Strategy
- Facilitation Tips
- Defining Brand Attributes
- User Profiles
- User Journey Mapping
Jose Caballer studied graphic design at Art Center College of Design and was then schooled by the .COM boom at Razorfish one of the first Digital Agencies in the 90’s. In 2001 he started his own pirate ship called The Groop a digital agency he ran for 11 years.
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