Leon Castillo – Selfmastered Roadmap

 

Welcome to Selfmastered Roadmap

Become a Laser-Focused Top Performer, In A Week

 

Learn the proven system that ambitious professionals globally are using to choose, plan & achieve their most audacious goals consistently and without fail – all while doing less

How would you like to learn the secret to long-term laser-focused peak performance and start achieving your most ambitious goals consistently – even if you have struggled with motivation in the past?

There is a proven, step-by-step, system for that: The Selfmastered Roadmap

 

BEFORE THE SELFMASTERED ROADMAP:

• Lack of clarity about what your true priorities are.
• Unable to identify & prioritize your most important tasks.
• Consistently wasting time in fruitless endeavors.
• Struggling to understand what drives real achievement (both personal and professional).
• No reliable system to track month-on-month performance.
• Unable to sustain motivation for long.
• Incapable of being disciplined.
• No sense of Purpose.
• No 24/7 access to expert help that will help reach the next level.

 

AFTER THE SELFMASTERED ROADMAP:

• Crystal clarity on your priorities.
• Able to identify, choose & prioritize your most important tasks every day.
• Clear 10-year Roadmap that links your purpose, your long-term goals, and your immediate actions.
• Armed with a simple system to track week-on-week substantial professional development.
• Possessing the skill of effective goal-setting.
• Understanding how to achieve & sustain unlimited intrinsic motivation.
• Having a clear understanding of how Purpose works – and how to use it to your advantage.
• Having a clear sense of direction.
• 24/7 access to expert help that will help you reach the next level.

 

 

Selfmastered Roadmap Curriculum

 

 

The Selfmastered Program is a 4h video-program subdivided into 7 modules (30 mins each, on average) that gradually uncover the Selfmastered methodology that will unlock the key to continuous peal performance.

Over the course of a week, you will learn:

• How to reprogram your mind to choose by defect what matters the most to you.
• How to set effective goals optimizing your energy expenditure
• How to shape your Purpose
• How to create a long-term roadmap that aligns with that is intimately meaningful to you.

And much more…

The system works instantly, as we will provide worksheets at the beginning of the training which will help you save at least 1 hour/day, from day 1. Minimum.

By the end of the week, once you have gone through the program and started using the Secret Tool, you will start gaining back at least 10 hours per week, minimum.

You will gain clarity and focus.

You will understand what drives motivation – and leverage that knowledge to become unstoppable.

You will destroy your excuses (because you will be operating from a higher self-management standpoint).

Such is the power of this program.

This is not a one-size-fits-all solution.

It is fully adaptable to your needs.

In fact, this system has worked for dozens of entrepreneurs and corporate people (mostly 25-35 y/o), who have adapted it to their own needs. This system is 100% adaptable to your context, needs, and circumstances.

Now, let’s take a closer look at the core lessons of the Roadmap:

 

Lesson #0. Introduction

What does Peak Performance *actually* mean in business & self-management? Why is it so important? How does this step-by-step system work?

 

Lesson #1. Taming the Universe

What Universal Law is working against you? And, most importantly, how can you tame it? What choices should you make daily to use its force to your advantage and avoid decay and disorder?

 

Lesson #2. The Hidden Force

What is the power, hidden from plain sight, that can help you achieve a state of infinite personal growth? (Which is invisible to the naked eye, and the human brain can’t understand easily). How can you harness that power? How can you supercharge your mnemonic powers to take full advantage of it?

 

Lesson #3. Your Compass

What if unearthing and polishing your purpose is the key to focus, motivation and discipline? What if you could understand what is the Purpose of your life so that it serves as a compass at every crossroads? How to unlock the key to supreme discipline by shaping a worthwhile reason that circumvents your neurological circuitry?

 

Step #4. Your North Star

Once you know what is your compass, how can you create a long-term plan that fuels intrinsic motivation? What do doctors know that journalists don’t? How can you create a visual marker of the progress you envision for yourself that serves as a guiding light?

 

Lesson #5. Your Roadmap

Is there a way of mastering the art of goal-setting? How do motivation and self-discipline really work? How do they relate to your Purpose? How do they fit in a coherent and cohesive long-term plan?

 

Lesson #6. Your Secret Tool

What is the secret tool that makes it all work seamlessly together? What process will you be using in the years to come to achieve and sustain peak performance?

 

BONUS LESSON 1: Secret Tool Walkthrough

Over-the-shoulder look into how the Tool works, with detailed instruction on how to unleash its full potential. Real-life examples of a busy white-collar worker’s calendar (Leon himself)

 

BONUS LESSON 2: Hacking Your Brain

How can we “hack” our brains to execute at the highest level? (It is easier than you think). What do top performers know that the average person doesn’t regarding urgency management? What if the key to productivity wasn’t rational?

 

BONUS LESSON 3: Getting Unstuck

Step-by-step video lesson & interactive template to help you get unstuck every time you feel you are not making progress. (This lesson gets constantly updated with the numerous FAQs we get from the Community)

 

 

On The Shoulder Of Giants

 

 

 

Welcome to Email Marketing Mastery

Discover The Proven Plan For Effortless, Automated Email Marketing That Generates At Least 200% More Sales From The List You Already Have (Even If It’s Tiny)

 

 

What You’ll Learn

 

The Perfect Promotional Calendar

Develop a 30 and 90-day promotional calendar that, when done correctly, results in revenue and engagement to hockey stick straight up! Once you have collected your assets and understand the key concepts, you can create short-term and long-term rolling calendars.

 

4 Magic Questions

Answer these 4 “magic” questions before you ever start writing an email to set your campaign up for success. As long as you can answer these 4 questions you will know how to write an email that establishes you as an authority in your industry and builds a bond with your list.

 

Points of Belief

Think about exactly who you’re writing to and exactly why they may want to buy—why do they care what you have to say? Once you are able to define the desired end result, you will be able to develop a journey through your email copy that takes the customer from where they are… to where they want to be by using your product or service.

 

3 Categories of Emails

Learn how and when to use the 3 different categories of email campaigns—transactional, relational, or promotional. Choosing the correct category will ensure that you’re emailing your prospects with the correct messaging! (This is how to send multiple campaigns and offers without BURNING your email list.)

 

 

Become A Certified Email Marketing Master & Learn How To Generate The Highest ROI Of Any Marketing Strategy In Your Business…

 

 

• Create the PERFECT promotional calendar for your business… (Do this right and you’ll see revenue AND engagement hockey stick straight up!)
• Ensure your emails actually make it to the inbox… (HINT: practice poor list hygiene and your deliverability will suffer)
• Use proven tricks to get MORE opens and MORE clicks from even your most engaged and loyal subscribers…
• Learn which goals and metrics you should be tracking on a day-to-day basis to measure your Email Marketing success…
• List “CPR”… How to clean and revive your dead (or nearly dead) email lists and get them opening and clicking again!
• Discover the 4 “magic” email copywriting questions (and why answering 4 simple questions will practically write your email copy for you)
• Queue the Click: 6 psychological tricks to get your subscribers primed and ready to click the links in your emails
• 3 segmentation strategies that actually work and ensure that you’re only emailing your perfect prospects! (This is how to send multiple campaigns and offers without BURNING out your email list)
• The 2 most important questions to answer before triggering ANY campaign to a new subscriber (Get this wrong and the next button they click could be Unsubscribe… or worse—Spam)
• Email Indoctrination: The perfect welcome email campaign to start building real relationships with your new subscribers and turning them from strangers into friends
• Campaign Mapping: How to find and duplicate your most successful marketing campaigns (so you always know what you’re promoting and when you’re promoting it)
• The only 4 reasons people buy from you (and how to leverage them to generate more sales from your email marketing efforts)
• The 9 sneaky tricks that triple your email open rates (and when to use them)
• Campaign Creation: The 5 types of email campaigns you should be using in your business (and how to Storyboard and craft each one)
• 3 must-use tools to monitor your email deliverability (and make sure you’re getting into the inbox)

 

 

Email Marketing Mastery Details:

 

 

Module 1: The Role of Email Marketing

Lesson 1: Meet Your Instructor
Lesson 2: The Role of Email Marketing
Lesson 3: THREE Different “Types” of Emails
Lesson 4: The TWO Send Types
Lesson 5: Email Marketing & List Building

 

Module 2: Creating Your Marketing Calendar

Lesson 1: The Role of Your Marketing Calendar
Lesson 2: Gathering Promotional Assets
Lesson 3: Creating Your 30 Day Calendar
Lesson 4: Creating Your 90 Day Calendar

 

Module 3: Email Campaign Creation

Lesson 1: Email Campaigns Explained
Lesson 2: Storyboarding Your Indoctrination Campaign
Lesson 3: CASE STUDY: DigitalMarketer
Lesson 4: Storyboarding Your Engagement Campaign
Lesson 5: Storyboarding Your Ascension Campaign
Lesson 6: Storyboarding Your Consumption Campaign
Lesson 7: Crafting a Upsell Campaign
Lesson 8: Storyboarding Your Segmentation Campaign
Lesson 9: CASE STUDY: Best Buy
Lesson 10: CASE STUDY: Kate Spade
Lesson 11: Storyboarding Your Re-Engagement Campaign
Lesson 12 CASE STUDY: DigitalMarketer Re-Engagement Campaign
Lesson 13: CASE STUDY: DigitalMarketer Win Back Campaign

 

Module 4: Email Copywriting & Design

Lesson 1: Harvesting Proven Sales Copy
Lesson 2: The FOUR Reasons People Buy
Lesson 3: Points of Belief
Lesson 4: Crafting Your Subject Lines
Lesson 5: Crafting Your Body Copy
Lesson 6: Queuing the Click

 

Module 5: Optimizing Opens & Clicks

Lesson 1: Getting More Opens
Lesson 2: Getting More Clicks

 

Module 6: Tracking & Measuring Results

Lesson 1: Benchmarking Your Results
Lesson 2: What to Track & When To Track it!
Lesson 3: DEMO: Email Stats Tracking Sheet

 

Module 7: Email Deliverability

Lesson 1: 3 Ways to Prove You’re NOT a Spammer
Lesson 2: Your Mailer Reputation
Lesson 3: Your Sender Infrastructure
Lesson 4: Your Subscriber Engagement
Lesson 5: Monitoring & Tracking Deliverability