Welcome to Sell More With Webinars
Steal (Ethically) My Secret Weapon For Making $94,472 In Just One Hour
Making sales in your business can be authentic, natural, and even fun.
(Without having to resort to discounts, non-stop grinding, salesy tactics, or pushy-ness.)
That is, when you’re coming from a place of treating your audience with respect, building trust, creating a win-win situation, and clearly communicating the value of your offer.
Which is exactly what webinars, done right, help you do.
And that’s what I’m here to teach you.
Introducing Sell More With Webinars
The foolproof, step-by-step system for creating a webinar that becomes your business’ best salesperson (even if you’re just starting your business).
Making sales in your business CAN be authentic, natural, and even fun. (Without having to resort to discounts, non-stop grinding, salesy tactics, or pushy-ness.)
Look, webinars don’t care how famous you are.
They don’t mind if you’ve got a small list (or no list at all).
And they don’t even flinch if you haven’t got a zero-to-hero story to tell.
Those things don’t matter when you’re selling with webinars because webinars are a sales tool. A tool you can use to sell your coaching, programs, or courses…live or automated…no matter what level you’re currently at in business.
If you’re just starting, they can help you build a loyal audience (while helping you get your first paying clients).
And if you’ve been an entrepreneur for years, they can help you double your current income (or more).
Your only job? Knowing how to leverage this tool to skyrocket your sales in the next 30 days.
Inside Sell More With Webinars:
This is a go-at-your-own-pace self-study course you can finish in one go. Which means, you could have your new sales-making webinar up and working for you in the next few weeks.
You’ll get instant access to everything you need…
Video Trainings
Increase your sales. While also massively improving your clarity, messaging, and marketing. Via to-the-point videos that guide you through each step of creating your own profitable webinar.
Coaching Clips
(The next best thing to live coaching.)
Create your most profitable webinar in one go. Learn from others’ mistakes (and wins) while watching me improve my clients’ webinars on the spot. You’ll see Coaching Clips of entrepreneurs who teach investing, social skills, mindset coaching, publicity, and more as you go through breakthrough after breakthrough alongside them.
Guidance
Get results. Without overwhelm. The Action Steps, AHA-inducing Guides, and Templates don’t leave your success to chance.
It’s as simple as this: Follow the steps. Get your webinar done in the next 30 days or less. Make sales.
Here are the steps I’ll guide you through to create the most powerful sales tool in your business
The course is broken down into 5 step-by-step modules. You get instant and lifetime access to all the video trainings, guides, action steps, and templates.
Step One: Master Your Messaging
Before you put a single bullet on a slide, you have to nail this question first…
How do you clearly communicate the value of what you do in a way that makes your audience sit up and pay attention?
I’ll show you how to make your competition completely irrelevant as you get straight answers on: Who do you serve? Why should they hire you? And why now?
P.S. Never had a paying client? That’s all the more reason you need this. And if you’ve gotten clients, but you don’t have enough, this module is going to help you refine your offer and attract more of the right people.
Plus, I’ll show you…
- What makes your audience grab their credit card to buy on the spot…and what sends them running straight for the hills #getouttamyway
- How to reach a peak state of sales BEFORE you even introduce your offer
- The effortless way to position yourself as the go-to expert in your industry (even if you haven’t had any paying clients yet)
- The “question your beliefs” exercise that will have you reading your audience’s mind — without even needing to speak to them first
Step Two: Design Your Outline
The RIGHT way to lay out your webinar isn’t anything you’ve ever been taught before. There’s a very specific process you need to walk clients through in order to keep them engaged and lead them to the sale, and it isn’t going to be found in any old webinar script. (Because it’s not the script that makes a profitable webinar.)
I’ll share the exact 8 steps you must guide people through if you want to cash in with your webinar — and more importantly, I’ll reveal the “why” behind each one, so you can leverage it for maximum results.
I’ll be handing you:
- The indestructible webinar outline that leads to more sales in the bank (This works whether you’re selling high-ticket coaching, launching a program, or running a course on evergreen)
- The sneaky-sneaky (in a good way) way to overcome your audience’s objections BEFORE they even realize they have them
- How to close even the most cynical and skeptical audience who has tried everything and not gotten results — and why they should trust YOU when others have failed
- What to say, word-for-word, to create a sense of urgency in your audience without being pushy, sleazy or manipulative
Step Three: Build Your Logic Stack
(This is your secret weapon that no one else is teaching!)
People buy on emotion, but they decide based on logic. Your logic stack is where conversions are born, or if you get it wrong, where sales are lost.
This is the perfect blend of art and science you need to follow in order to create the belief that your offer WILL work. And it will work for THEM. This is where value meets profit…and your audience grabs their credit cards (or Paypal log-in).
You’ll get my secrets for…
- The proven way to set up your coaching package, program, or course as the perfect solution for your audience’s problems, so they choose YOU over your competitors
- The 2 can’t-look-away frameworks to follow if you want your audience to buy into your offer long before you even share the checkout URL
- How to walk that delicate line between giving away too much for free and getting your audience excited for more
- The foolproof formula for demonstrating the tangible results your offer delivers (This works even if what you teach is hard to “quantify,” like life coaching or mindset coaching)
Step Four: Create Your Slides
This module is the Holy Grail of slide creation. Although “slide creation” is an understatement, as it’s really about creating an experience. (Not just some pretty text or pictures.)
I’ll walk you through slide by slide as I break down what to say, when to say it, and how to say it. So you hook in your audience from the second you pop open your PowerPoint. Follow this breakdown, and you’re not just building a webinar. You’re telling a story. A story that sells.
You’ll get access to:
- The complete slide-by-slide breakdown that seamlessly moves your audience from (half-)listening to lit up and ready to buy
- How to “sell” a discovery call for your premium coaching package — even if you haven’t made a name for yourself yet
- The biggest misconception about webinars that nearly every new entrepreneur gets wrong — and the reframe you must make if you want your webinar to work
- The perfect ratio of text to images so your audience isn’t tempted to watch Netflix instead of staying tuned to your slides
Step Five: Tackle Your Tech Setup
You’ll get my exact tool recommendations for running your webinars, both live and automated. From free options to the paid and professional software I use in my own business, you’ll get your hands on a behind-the-scenes look into the back end of a profitable webinar.
I’ll show you:
- The 3 ways to share your webinar once it’s ready — and how to know which option is right for you and your business right now
- The step-by-step plan for seamlessly recording and uploading your webinar (This works whether it’s live or automated!)
- The set-it-and-forget-it way to run your webinar like clockwork on evergreen, so you can make sales when you’re far away from your computer
- My #1 tool recommendation if you want to automate your webinar — and what you need to know about the software’s backend to boost your sales
You’ll Also Get These Additional Sales Booster Bonuses, For Free, As Soon As You Join
BONUS #1: “Tee-Up-the-Sale” (Pre-Webinar Emails) Master Class
When done right, the emails you send before your webinar don’t just get people to show up for the webinar.
They also create excitement for your offer before anyone even sees your webinar.
Which means? Using the pre-webinar email secrets I share in this bonus master class to make more sales for you.
This is a master class recording taken straight from one of my private coaching programs, that’ll teach you:
- The perfect amount of time to start promoting a webinar in advance (It’s like Goldilocks and the three bears…too long in advance and people will lose interest but not far enough in advance and you won’t get enough sign-ups)
- What to say to repel freebie seekers who’ll never buy from you (while building even more trust with potential dream clients)
- How many pre-webinar emails to send and what to say in each one
…And more.
(Value $299) Included in Sell More with Webinars
BONUS #2: “Nudge-Off-the-Fence” (Post-Webinar Emails) Master Class
Just because someone doesn’t buy right on your webinar doesn’t mean they’re not going to buy. What will guarantee they don’t buy? Not using the post-webinar email secrets I share with you in this bonus.
I’ve never shared this information before outside of my private coaching programs. But I’m including this bonus for you because I want you to give you everything you need to crush your sales goals:
- Actual sales percentage breakouts based on my own campaigns…and what to expect depending on if you’re selling a $500 course, a $2,000 course, or a coaching program
- The key to making each email work for you (which is way more effective than following any script)
- The #1 takeaway your email readers should be getting from each post-webinar email (this is essential to making sales through your emails)
- Live examples that I talk through for actual clients (the examples will help you too no matter what you’re selling and what industry you’re in!)
(Value $299) Included in Sell More with Webinars
BONUS #3: “Double Your Sales” Fast-Action Bonus Cheatsheet
Fast-action bonuses done right can help you double your sales from a webinar. The key is creating the RIGHT fast-action bonus. Surprisingly, it has nothing to do with how valuable the bonus is or how much you give. (I had to test — and fail with — about 20 different fast-action bonuses before I figured this out.)
In this PDF, I’ll explain the psychology behind a fast-action bonus that has your webinar viewers rushing to click ‘Buy’ because they don’t want to miss out.
And I’ll show you how to craft your own so that you end each webinar with your inbox full of “You’ve got a sale” notifications.
(Value $299) Included in Sell More with Webinars
Course publish year: 2020
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Luisa Zhou – Sell More With Webinars: Videos, PDF’s
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