Tarzan Kay – The Copy Kit

Welcome to The Copy Kit

What If You Were The Best Person To Write The Copy For Your Digital Course Launch?

 

Imagine writing sales-worthy launch copy all by yourself (without kicking and screaming as you go)

 

Yes, you can write it.

You understand the importance of copy and copywriting for your business. You know that there’s an outrageous amount of writing that you need to do now that you have a course to sell to the world.

It can feel really overwhelming. Like standing in the middle of a crowded indoor concert venue and not knowing how you’re going to make it to the bathroom through the sea of people surrounding you, overwhelming.

I’ve pulled together my favourite copy swipes, mini-training videos and more to help you become the BEST copywriter for your business.

If you find yourself ready to launch a course but overwhelmed by the content and copy bits and pieces of it all. You’re in luck:

 

 

Introducing The Copy Kit, 

 

A Jetpack For Your Next Launch, including the Copy Swipe Library, Video Masterclass, & Launch Planning Trello Board

 

6-Figure Sales Page Template & Prep Workbook

You can (and are!) committed to your course launch and you’re ready to rip off the band-aid. You know what you need to do, you just need the detailed plan to do it.

 

Email Sequence Cheat Sheet

It is possible to write snappy copy from swipes. Copy that represents you and helps you feel confident and really proud of what you’re offering to your audience.

 

Promo Email Swipe File

I know, I know. Everyone wants to hire a copywriter but here’s the what of the whut: no copywriter is going to be able to find your voice for you! You find your voice by actually writing. These swipes will get you started!

 

The Cart Close Email Training + Template

Ever find yourself totally just done with someone else’s launch because it’s all just too much to even consume? I’ll share what to do at the end of your launch, to keep prospects engaged.

 

Launch Planning Trello Board

It’s the roadmap! Every piece of copy for your launch, laid out in Trello. The project management tool for keeping track of all the copy that needs to be written. Please note: this does not include all the copy, it’s a plan to keep you on track.

 

A New Way Of Launching:

CLCK is a more do-able style of launching that respects the type of tactics and number of emails you’re personally comfortable sending. Let’s create a world where launching is fun and everybody wins!

 

 

The Copy Kit To End All Copy Kits! Because You Already Know How Much Work Goes Into A Launch And You Are Eager To Find A Few Shortcuts And Copy Hacks That Will Make All The Difference In Your First Launch.

 

 

A Plan That You Can Follow From Cart Open To Close, Including:

 

• An Email Sequence Cheat Sheet for at-a-glance planning
• The 6-figure Sales Page Template (people have been asking if they could buy my template for years…Now you can!)
• The Email Sequence Swipe File – say ‘bye to email sequence overwhelm! I’m giving you two full promo sequences to swipe and make your own
• Sales Page Prep Sheet a Workbook to get you ready to build out the money maker
• The Pattern Interrupt Cart Close Email Video lesson that gets your subscribers to sit up and take notice right at the end
• And introducing, my brand-spanking-new, Trello Board Launch Copy Plan

 

 

Plus Four Bonuses To Carry You For Days

 

 

Bonus #1: The Perfect Bonus Stack

Who wants a big boring stack of PDF bonuses?? No one! In this short training, you’ll learn how to plan a tantalizing bonus stack for your launch that’s the perfect mix of access, accountability and implementation-based extras.

 

Bonus #2: How To Use Myers-Briggs Personality Type To Connect With Your Subscribers

Join Tarzan and Jessica Butts as we deconstruct Myers-Briggs types and use them to write scintillating copy your audience can’t get enough of.

 

Bonus #3: How To Set Up Your Promo Emails For Easy Uploading By Your VA

An easier-than-Betty-Crocker-cake 15-minute video tutorial on how to set up your emails in a Google doc so you can see your entire email stack at a glance—reducing overwhelm and confusion for you (and your team, if you have one!)

 

Bonus #4: Plan Your Launch Calendar

Want to know what a soup-to-nuts launch looks like, all planned out on a calendar? Check out mine! You’ll also get your own printable planner, plus a video tutorial on what to leave out and what to add in, according to your launch experience.

 

 

Summary Of What You’re Getting:

 

• An Email Sequence Cheat Sheet for at-a-glance planning
• The 6-figure Sales Page Template (people have been asking if they could buy my template for YEARS…now you can!)
• The Email Sequence Swipe File – say ‘bye to email sequence overwhelm! I’m giving you TWO FULL PROMO SEQUENCES to swipe and make your own
• Sales Page Prep Sheet-a Workbook to get you ready to build out the money maker
• The Pattern Interrupt Cart Close Email Video Lesson that gets your subscribers to sit up and take notice right at the end
• And introducing, my brand-spanking-new, Trello Board Launch Copy Plan
• BONUS #1: The Perfect Bonus Stack
• BONUS #2: How To use Myers-Briggs Personality Type To Connect With Your Subscribers
• BONUS #3: How To Set Up Your Promo Emails for Easy Uploading By Your VA
• BONUS #4: Plan Your Launch Calendar